I found a great quote online about our expertise and how it relates to customer service. We can’t ignore the importance of utilizing our talents to ensure a great customer experience. “User experience is about so much more than taking orders… We are uniquely trained to represent the needs and desires of our customers, in a way that other groups cannot. Marketing demographics and functional specs cannot tell me if our customers are going to be delighted by the design decisions we are making… In this sense, we have one of the most valuable jobs inside our organization: We represent the customer.” – STEPHEN ANDERSON